In this informative video, "ZENDESK RELAY APP - Proactive Outbound WhatsApps," CX Experts provide a step-by-step guide on how to effectively set up and use the Zendesk Relay App for sending proactive WhatsApp messages. Viewers will start by learning how to download and configure the app within the Zendesk admin center. The video walks through the creation of API authorization keys and the submission of message templates that adhere to Meta's strict guidelines.
You'll discover how to build a targeted campaign audience by importing users and tagging them appropriately, ensuring your messages reach the right customers. The tutorial also covers the process of sending WhatsApp messages and managing responses, highlighting how to engage customers proactively. This video is a comprehensive resource for anyone looking to enhance their customer experience strategy through effective communication via WhatsApp.
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